Pokémon Go still most profitable mobile game despite 79% less paying

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It’s been two months since Pokémon Go hit the app market and it did insanely well. It boosted sales for other pokémon merchandise and has had a huge impact on Nintendo’s share prices.

The game offers a number of microtransactions and after in-game purchases peaked in mid-July, the number of players in the U.S. still shelling out for them dropped by 79% according to Slice Intelligence.

But the discrepancy is not as dire as you might think.

In August, the app still managed to generate the most revenue across all mobile games, taking a 28% share of the market. Candy Crush came in a distant second with a humble 4.5%.

And even at the beginning of September, almost a quarter of all mobile game buyers made a Pokémon Go purchase.

The app has been massively successful for Niantic and it certainly hasn’t done the Pokémon brand any harm.

Are you still playing Pokémon Go and frittering away your cash on Lucky Eggs and Lures? Let us know in the comments.

Posted: Sep 13, 2016 12:57 pm
Related Forum: Gaming Discussion

Source: http://www.vg247.com/2016/09/13/pokemon-go-is-still-the-most-profitable-mobile-game-despite-79-drop-in-paying-players/

Comments

AustinPosted: Tue. Sep 13, 2016

and I still have yet to download it lol

VeraPosted: Tue. Sep 13, 2016

With 79% less playing,there's still around 20 million still actively playing,which is great for a mobile game

TaylorPosted: Tue. Sep 13, 2016

[Are you still playing Pokmon Go and frittering away your cash on Lucky Eggs and Lures? Let us know in the comments.]

Yes, still playing on still spending money on Lucky Eggs and Egg Incubators. I love them game, despite what everyone may think about it dying out already. The game will become popular every time a new generation of Pokemon are released on Pokemon GO.

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