Fallout 76: Bethesda and UFC Team Up for the Ultimate Promotion
UFC and Bethesda have officially announced that they are partnering up to promote the upcoming Fallout title with Australian middleweight champion Robert Whittaker taking center stage as the brand ambassador. This is especially exciting for Australian and New Zeland fans, because ZeniMax Australia assures us that this is the dream partnership - especially for locals.
Whittaker's role in this new promotional tour will be to engage in "various initiatives" before the November launch, including streaming a plethora of Bethesda titles over on Twitch. As far as the specifics of what he'll be doing out in the real world, it's all very hush hush at this time - though both companies seem thrilled, so we're expecting something big.
Another bright side is that Whittaker is a huge gamer. In a recent press statement, the champion mentioned that he often finds himself lost in gaming worlds to relieve stress. "I look forward to collaborating with Bethesda as they reveal more details about their upcoming releases," he said, "and sharing this excitement with my followers and their community."
“It’s an honour to partner with Bethesda Softworks, as I’ve always been a fan of their games such as Fallout and The Elder Scrolls,” Whittaker added.
Fallout 76 release for Xbox One, PlayStation 4 and PC on November 14th!
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Related Forum: Gaming Discussion
Source: http://comicbook.com/gaming/2018/08/02/fallout-76-ufc-robert-whittaker-promo/
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Comments
TOXICPosted:
Nice to see them parther up with the UFC team, cant wait to see some changes being made now?
coolbunny1234Posted:
Can't wait to take on Fallout 76! Interesting promotion tactic by Bethesda but who cares, it'll be great.
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