Call of Duty could lose 20% market share this fall

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EA is well aware that it is highly unlikely that Battlefield 3 outperform the Call of Duty juggernaut this fall. Earlier EA COO Peter Moore explained the companies strategy in launching so close to Call of Duty, and its all about market share. The company believes that this strategy to steal market share from the industry leader will put EA in a position to steal back the shooter crown in the coming years.

"It's less about being second place. This is about taking market share. This is really about a long-term strategy in what we think is a very important shooter segment that has driven over the last few years multiple billions of dollars of revenue into the industry,...If you look at last year, you might argue that Call of Duty took maybe 90 percent of the market share. We think we can knock that down to 70 percent this year. We don't have to outsell Call of Duty to have a very successful year. This is a long-term strategy to be a major player, if not ultimately a dominant player in this industry. But it starts this year."

http://attackofthefanboy.com/news/call-of-duty-could-lose-20-market-share-this-fall/

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Big_Hairy_BaconPosted:

Kikotron
shadow1 People are starting to realize why CoD is getting bad. Look at MW2. Remember those really dedicated servers and how good they are now? Like seriously I love hackers so much. I also love over powered weapons and explosives. Thats what made the game great! No...Jk. I hated it so much because it was too easy.

Now look at MW2 and then to BO. You can point out that the Famas is still overpowered. You can also see there is alot of camping and that knife lunge is still 600000000000000000000000 miles. And the lag is absolutly terrible. I can even find 1 game where the match starts and then blacks out and makes a new lobby. And with the dash boarding, its terrible. No other game has that problem.

Im not going to be shocked when CoD 9 will have 50% and then MW4 have 30% and then only 2% at Cod 10.


Nobody plays Badcompony 2. I admit it, CoD gets boring.. i tried BF2; its the worst 1st person shooter game. Homefront was better than Battlefield.. you mentioned lag... i bet BF3 will have enormous lag problems due to them having huge maps, jets and many vehicles, and like 60 people in one lobby.. ( correct me if im wrong about the 60 people in 1 lobby.. but i do know its a load of people vs each other. ) Idk.. im stickin with the infamous insanity CoD... im okay with it being the same.. cus it isnt the same. New guns, New perks, New Maps, New campaign. How can you guys troll on a new game saying its going to be the same? Theres campers in everytype of games, theres noobs, troll, haters, and laggers. But i get it.. the new trend now a days is to hate on the successful and thriving game series.

But these games are 2 whole different genre. Same as Gears of War and Halo. Battlefield is what the title says.. a huge field of battle. Tactical team based FPS. While CoD is sort of i could do this alone cus i have Marathon and my OP sub machine gun...


cod lags, bf doesnt. and i even thought this when i was a cod boy. also if you were playing bf2, not bfbc2, bf2 is from 2005... thats i think cod 2. 64 players are obly on pc and people with gaming pcs have good enough hardware to handle it. also, the jets and destruction is possible thanks to the engine they use, cod4-mw3 have used the same engine. each bf has a different one. also the gun list on mw3 is pretty much the same as mw2. also a tremendous amount of people play bfbc2.

Big_Hairy_BaconPosted:

coDyDaTallGuy In my opinion, I think BF3 will be built better than MW3 and have more support, but I think that MW3 will get more sales because there are ''SO'' many CoD fanboys that won't give anything else a chance, or they do and suck at it and blame the game for being terrible when it's not !!!! I don't ever recall there being any terrible Battlefield game, the only way you would have thought it to be bad is if you played it on the consoles and not a PC because when Battlefield games first came to console they felt weird to play.... But that's enough of that, I personally will be getting both games because know both will be great :)


those fanboys are my friends... i showed them a yt video of bfbc2 and bf3. there not getting mw3 lol. cod is so popular cause of all the little tw*ts under 9 imho

BapPosted:

honestly, from a marketing standpoint, this is a great strategy. Yes EA wont reap the benefits right away, but wearing down the margin between popularity will eventually bring EA a lot more spotlight.

AngelWhatPosted:

Battlefield is taking over >:)

coDyDaTallGuyPosted:

In my opinion, I think BF3 will be built better than MW3 and have more support, but I think that MW3 will get more sales because there are ''SO'' many CoD fanboys that won't give anything else a chance, or they do and suck at it and blame the game for being terrible when it's not !!!! I don't ever recall there being any terrible Battlefield game, the only way you would have thought it to be bad is if you played it on the consoles and not a PC because when Battlefield games first came to console they felt weird to play.... But that's enough of that, I personally will be getting both games because know both will be great :)

epraiderPosted:

I think Call of Duty has 2 years TOPS left. Battlefield 3 will divide the FPS gamers, crippling CoD, and Halo 4 will deliver the finish blow and Tbag.

TheMoDiiFii3rPosted:

wow, EAs been really desperate.
they planned this for years...

TTG_LamePosted:

The people that usually don't get the game when it launches, usually get it during Christmas. I also read a couple of good points about, not having any multi-player footage for MW3. I'm thinking the footage will be a last push into persuading people to pre-order MW3.

marcusmonsoonPosted:

iAmMasterF SERIOUSLY battlefield games are not that good...

Peter should really stop running his mouth before he gets really owned by the bf3 & mw3 sales chart.
IF

you actually read the article, you'd find the CEO of EA stated that his goal was NOT for BF3 to beat MW3 in sales; only to increase Battlefield's market share. "It's less about being second place. This is about taking market share."

And I don't know where you get this "Battlefield games aren't good" from, but it must be from a terrible source/your opinion.

You don't even elaborate on why Battlefield is bad, you just make a completely blind statement that isn't backed up with any evidence.

Typical ignorance from yet another 12 year-old fanboy.

LINCEPosted:

Kikotron
shadow1 People are starting to realize why CoD is getting bad. Look at MW2. Remember those really dedicated servers and how good they are now? Like seriously I love hackers so much. I also love over powered weapons and explosives. Thats what made the game great! No...Jk. I hated it so much because it was too easy.

Now look at MW2 and then to BO. You can point out that the Famas is still overpowered. You can also see there is alot of camping and that knife lunge is still 600000000000000000000000 miles. And the lag is absolutly terrible. I can even find 1 game where the match starts and then blacks out and makes a new lobby. And with the dash boarding, its terrible. No other game has that problem.

Im not going to be shocked when CoD 9 will have 50% and then MW4 have 30% and then only 2% at Cod 10.


Nobody plays Badcompony 2. I admit it, CoD gets boring.. i tried BF2; its the worst 1st person shooter game. Homefront was better than Battlefield.. you mentioned lag... i bet BF3 will have enormous lag problems due to them having huge maps, jets and many vehicles, and like 60 people in one lobby.. ( correct me if im wrong about the 60 people in 1 lobby.. but i do know its a load of people vs each other. ) Idk.. im stickin with the infamous insanity CoD... im okay with it being the same.. cus it isnt the same. New guns, New perks, New Maps, New campaign. How can you guys troll on a new game saying its going to be the same? Theres campers in everytype of games, theres noobs, troll, haters, and laggers. But i get it.. the new trend now a days is to hate on the successful and thriving game series.

But these games are 2 whole different genre. Same as Gears of War and Halo. Battlefield is what the title says.. a huge field of battle. Tactical team based FPS. While CoD is sort of i could do this alone cus i have Marathon and my OP sub machine gun...



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