CoD: Elite to pull $50M revenue & 3M subs by end of 2012, says analyst

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Speaking in an industry note, the firm feels $50 a year for the premium service will be “very popular” with Call of Duty fans and has the potential to pull in $50 million in revenue for the firm during 2012, with an operating margin of 60 percent.

“We expect that at least 1 million will sign up for the premium Elite membership by year end,” said the note. “The Call of Duty network effect may be amplified by premium Elite, such that if a gamer’s friend purchases premium Elite and gets access to premium maps, the gamer may feel compelled to purchase premium Elite in order to compete as early and as often as possible.”

The firm believes 3 million users will sign up for the service by the end of 2012, and 5 million will have registered by the end of 2013. It also expects the service to remain the same price for at least two years before being increased, and even expects Activision to eventually open an online store in the long term.

Despite EA’s Battlelog being a free service for Battlefield 3 players, Wedbush expects players to pay for Elite due to not only the planned monthly DLC, but the eventual savings of $10 a year. Elite members will receive 20 DLC updates over the course of the year, as opposed to four DLC packs, each released on a quarterly basis.

Going back to Battlelog, Wedbush also said in the note it expects EA to eventually charge a yearly subscription for Battlelog, similar to what is being charged for Elite.

Elite is expected to launch alongside Modern Warfare 3 in November, and those who purchase the Hardened Edition of the game will receive the first year of the service free.

Source: http://www.vg247.com/2011/09/06/cod-elite-to-pull-50m-in-revenue-and-3-million-subs-by-end-of-2012-says-analyst/

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"CoD: Elite to pull $50M revenue & 3M subs by end of 2012, says analyst" :: Login/Create an Account :: 22 comments

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TheBrownGuyPosted:

COD finding more ways to take our money

NoVa_x_KillaPosted:

I think I'm getting the Hardened Edition but I'm afraid that I'll have to sign into my Xbox live account that I can't (because of a problem) so it would be a waste of 40 dollars.

Moto_Posted:

icy
TTG-ColtDoxt1245 20 DLC Updates, now thats dedication, i getting Premium elite no matter what.

Don't get your hopes up for anything too cool.
It could be anything from a theme to a simple gamer picture.
I am getting it though since it comes with the hardened edition :)

It's in-game content. They said new maps, game modes, camo's, stuff like that.

NixPosted:

XxBig_D_FreshxX
-Fleshyy- MW3 will release atleast 3 DLC.

DLC is 15$ or 1200 Msp

( you can go to gamestop and ask for the specific map pack you want it will cost 15$ you DONT have to buy a 1600 microsoft point card that's like 20 dollars plus tax so its 21.97, dont be an idiot)

15 x 3 = 45

1 year of Elite = 50

so if you want to pay 5 extra dollars for everything else they got in Call of duty Elite besides not having to go buy the maps, I'd say go ahead it's not that big a deal

oh yea and i just came from gamestop i was preordering Mw3 and asked the guy who has more pre orders MW3 or BF3 and he said MW3 also the hardened edition cost 100$ not 80$ or 90$ like before.


The post says 20 DLC updates, not 3 like you think. They'll also come out close to per month. Even if they're like $5 per update, that's $100. If $3, still $60. The long term deal involved with the hardened edition is more than enough of a reason to preorder the hardened edition for $40 more. Elite for a year cost $50 anyways, so you're already saving $10 plus the art book, the hardened case, etc. Above all, great deal unless you don't plan on buying ANY DLC.


They try and make as much money as they can. And squeeze as much money out of you as they can.

koolmang66Posted:

the most money they could make is probably 1 milion from this the rest is mw3

XxBig_D_FreshxXPosted:

-Fleshyy- MW3 will release atleast 3 DLC.

DLC is 15$ or 1200 Msp

( you can go to gamestop and ask for the specific map pack you want it will cost 15$ you DONT have to buy a 1600 microsoft point card that's like 20 dollars plus tax so its 21.97, dont be an idiot)

15 x 3 = 45

1 year of Elite = 50

so if you want to pay 5 extra dollars for everything else they got in Call of duty Elite besides not having to go buy the maps, I'd say go ahead it's not that big a deal

oh yea and i just came from gamestop i was preordering Mw3 and asked the guy who has more pre orders MW3 or BF3 and he said MW3 also the hardened edition cost 100$ not 80$ or 90$ like before.


The post says 20 DLC updates, not 3 like you think. They'll also come out close to per month. Even if they're like $5 per update, that's $100. If $3, still $60. The long term deal involved with the hardened edition is more than enough of a reason to preorder the hardened edition for $40 more. Elite for a year cost $50 anyways, so you're already saving $10 plus the art book, the hardened case, etc. Above all, great deal unless you don't plan on buying ANY DLC.

TTG_DeluxePosted:

-Fleshyy- MW3 will release atleast 3 DLC.

DLC is 15$ or 1200 Msp

( you can go to gamestop and ask for the specific map pack you want it will cost 15$ you DONT have to buy a 1600 microsoft point card that's like 20 dollars plus tax so its 21.97, dont be an idiot)

15 x 3 = 45
1 year of Elite = 50

so if you want to pay 5 extra dollars for everything else they got in Call of duty Elite besides not having to go buy the maps, I'd say go ahead it's not that big a deal

oh yea and i just came from gamestop i was preordering Mw3 and asked the guy who has more pre orders MW3 or BF3 and he said MW3 also the hardened edition cost 100$ not 80$ or 90$ like before.

You dont know that and if your getting that off of Call Of Duty XP they said they will release more than 4 Map Packs and Call OF duty elite gives you so many in game exclusives that they said at COD XP if you were smart you would Buy the hardened edition cause it gives you all DLC for free and Elite Membership.

MyDingDingDongsPosted:

marcusmonsoon *insert something related to BF3 here to commence fanboy war*


Lol was just thinking that !

-Fleshyy-Posted:

MW3 will release atleast 3 DLC.

DLC is 15$ or 1200 Msp

( you can go to gamestop and ask for the specific map pack you want it will cost 15$ you DONT have to buy a 1600 microsoft point card that's like 20 dollars plus tax so its 21.97, dont be an idiot)

15 x 3 = 45
1 year of Elite = 50

so if you want to pay 5 extra dollars for everything else they got in Call of duty Elite besides not having to go buy the maps, I'd say go ahead it's not that big a deal

oh yea and i just came from gamestop i was preordering Mw3 and asked the guy who has more pre orders MW3 or BF3 and he said MW3 also the hardened edition cost 100$ not 80$ or 90$ like before.

System32Posted:

icy
TTG-ColtDoxt1245 20 DLC Updates, now thats dedication, i getting Premium elite no matter what.

Don't get your hopes up for anything too cool.
It could be anything from a theme to a simple gamer picture.
I am getting it though since it comes with the hardened edition :)


Yep, same here.


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