Another day, another update on the ongoing Kick drama. This time around, the owner of the up-and-coming streaming platform is responding to the backlash surrounding the streaming site. More specifically, he's chiming in to address the accusation that Kick fakes its views to appear more successful than it really is.

In case you missed all of the drama, last week a streamer and content creator named CodyRiff took to social media to share his experiences with the streaming service. In an almost 10-minute video, he claimed that the platform was a “trainwreck” and declared that “viewer count doesn’t mean shit”. This accusation stems from the fact that the streamer was in the top 10 of the Music category as he streamed a countdown clock with absolutely no music. Even more, the stream was only viewed by 40 people who were not talking or being active in any way.

According to Dexerto, Kick’s owner Eddie Craven has responded to the accusation with a seemingly simple explanation as to why this would happen. In a lengthy tweet, Craven shared that he appreciates all constructive feedback, and the site is already working on addressing all points that CodyRiff brought up.

I appreciate the constructive feedback in the video. We’re working on all points you addressed already :)

Kick, according to well respected sites such as similarweb, had over 58m visitors in March alone. Compared to “only” 3m registered accounts. Majority of our traffic is still…

— Eddie (@StakeEddie) April 9, 2023

He then went on to offer an explanation of why Kick's numbers are a little wonky at the moment. It all boils down to registered accounts, not bots: “Kick, according to well-respected sites such as similarweb, had over 58 million visitors in March alone. Compared to 'only' 3m registered accounts. Majority of our traffic is still unauthenticated...It’s a new platform and people are slowly signing up every day.”

Furthermore, to address the situation CodyRiff found himself in, he explained that if you find yourself on the homepage for categories like “Music”, you will “naturally attract clicks”. Basically, people are still just visiting the fairly new streaming site before signing up, making stream numbers look larger with less activity/chatting.

There you have it, a pretty simple theory for an odd situation. I guess only time will tell if this is the actual reason behind CodyRiff’s view count. However, with Kick’s more lenient approach to rules and creator-favoring pay scale, it looks like the streaming platform may be sticking around for a while, regardless of hiccups like these.

Posted: Apr 13, 2023 7:37 am
Related Forum: Social Media

Source: https://www.thegamer.com/kick-owner-denies-using-bots-to-inflate-viewing-figures/