Sony UK boss: "What the PS4 does is more important than how it looks"

4.7
When Sony revealed the PS4, they didn't reveal the console itself. They didn't show off the PS4 hardware, beside from the DualShock 4 controller and the PSEye. There was "a bit of cynism" from fans after the conference, even though Sony presented more important things for a next gen system, PlayStation UK managing director Fergal Gara told sources:

"It's much more important to see what the damn thing does," Gara said. "The shiniest piece of black, green or purple plastic ever, you know, whatever, so what? It's not the most important thing."

As many of you know, the design of something can be it's selling point, aside from the specs of the console and how good a game looks, if the PlayStation 4 console just looks like a mis-shaped box, that may push consumers away.

Posted:
Related Forum: PlayStation Forum

Comments

"Sony UK boss: "What the PS4 does is more important than how it looks"" :: Login/Create an Account :: 165 comments

If you would like to post a comment please signin to your account or register for an account.

PlusnetPosted:

Zwrq It looked really bad...


Agreed.

imgurPosted:

It looked really bad...

imgurPosted:

SOG Oh, does this mean that chunky picture of the PS4 was legit then?


I hope not...

SOGPosted:

Oh, does this mean that chunky picture of the PS4 was legit then?

CentPosted:

MTV
Centurial
Dior I doesn't matter if it is ugly you aren't going to have the console on your mantlepiece


But we still want a good looking console. Or i do at least.


I don't really care how it looks, as long as it doesn't take up a ton of space. It could be a box with a line through it for all I care.


I guess i'm the only one who cares then.

PlusnetPosted:

Centurial
Dior I doesn't matter if it is ugly you aren't going to have the console on your mantlepiece


But we still want a good looking console. Or i do at least.


I don't really care how it looks, as long as it doesn't take up a ton of space. It could be a box with a line through it for all I care.

imgurPosted:

Centurial
Dior I doesn't matter if it is ugly you aren't going to have the console on your mantlepiece


But we still want a good looking console. Or i do at least.


Something sleek looking would be great.

imgurPosted:

SOG
Dior I doesn't matter if it is ugly you aren't going to have the console on your mantlepiece


Well, it matters if it's ugly, just doesn't matter if it's not the best looking. I don't want a plastic stone sitting under my TV.


Great point...

PlusnetPosted:

SOG
Dior I doesn't matter if it is ugly you aren't going to have the console on your mantlepiece


Well, it matters if it's ugly, just doesn't matter if it's not the best looking. I don't want a plastic stone sitting under my TV.


I wouldn't either.

SOGPosted:

Dior I doesn't matter if it is ugly you aren't going to have the console on your mantlepiece


Well, it matters if it's ugly, just doesn't matter if it's not the best looking. I don't want a plastic stone sitting under my TV.