Xbox One was almost called Xbox Infinity, Penello confirms

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Xbox One was almost called Xbox Infinity, Microsoft’s Albert Penello has revealed, which confirms pre-reveal leaks as accurate.

Speaking with Forbes, Penello said that the decision to call the console ‘Xbox One’ came from Microsoft’s marketing team, and added, “That’s actually from the brand guys. The name is all them. We just wanted to make sure the hardware was solid. What it was called was top secret, even for many people on the team.”

But now that the name is out there, Penello was able to comment on Xbox Infinity rumours that surfaced before the console’s reveal in May. He explained, “The name Xbox Infinity was in the running, I can say that. [The marketing team is] crafty. Who’s to say that they didn’t leak that name out in the weeks ahead of the launch? They are very crafty.”

Did they leak the Infinity name to gauge a reaction? Would you have preferred Xbox Infinity over Xbox One? Let us know below.

Posted:
Related Forum: Xbox Forum

Source: http://www.vg247.com/2013/09/02/xbox-one-was-almost-called-xbox-infinity-penello-confirms/

Comments

"Xbox One was almost called Xbox Infinity, Penello confirms" :: Login/Create an Account :: 92 comments

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MentalistPosted:

I would of liked the name "Xbox Infinity" better, I like the sound of it.

DiniPosted:

oMachi Ahhh, both are pretty cool, Infinity is a little better though, at least they made meanings for the console this time :)


Haha yeah I agree, but the name Xbox One was unexpected to me lol

KorutoPosted:

Sounds way better than Xbox One. But whatever I ain't buying it because of the name. That would be pretty darn stupid.

oMachiPosted:

Ahhh, both are pretty cool, Infinity is a little better though, at least they made meanings for the console this time :)

Dr-JPosted:

Infinity is ugly, the one looks so much cleaner and nicer.

slapshot101Posted:

I think I liked the Infinity name a bit better because of the slogan, I saw on a fake poster for the infinity, it was, " Infinite Entertainment. Infinite Possibilities." I feel like that was a way better slogan then Greatness Awaits for the PS4 but I don't even know if their is a slogan for the Xbox One.

KatsumiPosted:

FilmRiot Lol the Xbox Infinity would have been waaaaaay better.


I don't really like the name "Xbox Infinity", it sounds a little to sci-fi. I like the name Xbox One better despite wanting them to go with Xbox 720

FilmRiotPosted:

Lol the Xbox Infinity would have been waaaaaay better.

AustraliansPosted:

-Mark Even the name Xbox One makes no sense I still like it better than Xbox Infinity.

I like the straight forward and simple name Xbox One.


And infinity makes even more sense? lol

AustraliansPosted:

I'm sorry, this is just stupid. Those other names that they were gonna give the Xbox One were half as bad as this, It's just cheesy, the 720 was everyone's first idea of the new Xbox.