New Xbox One commercials target football, zombie fans

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Microsoft has released a fresh pair of Xbox One TV commercials.

According to NeoGAF users, the Dead Rising 3 advert below was aired on Sunday during AMC's The Walking Dead, while the second commercial was shown during NBC's NFL Sunday Night Football.

Microsoft has confirmed a Xbox One release date of November 22, 2013 in 13 markets and a Xbox One price of £430 / $500 / $500.

The platform holder has also signed up England football captain Steven Gerrard and Star Trek actor Zachary Quinto for its Xbox One marketing campaign, which kicked off in late October.

The advertising blitz is designed to position the console as an all-in-one entertainment system and invites consumers to "jump ahead" to the next console generation by joining the Xbox One party. Spanning TV, cinema, radio, digital, social and retail marketing, the cost of the campaign will reportedly exceed $100 million (£62m).

Posted: Nov 11, 2013 3:29 pm
Related Forum: Xbox Forum

Source: http://www.computerandvideogames.com/437563/new-xbox-one-commercials-target-football-zombie-fans/

Comments

KatsumiPosted: Wed. Nov 13, 2013

NDSU Oh My. Xbox "Accept Invite" That will be so useful.

That actually would be really helpful.. Xbox "Accept Request" would also be awesome

NDSUPosted: Wed. Nov 13, 2013

Oh My. Xbox "Accept Invite" That will be so useful.

HonkPosted: Tue. Nov 12, 2013

Well im a big fan of football and zombie games so I found these commercials entertaining.

CyimkingPosted: Tue. Nov 12, 2013

People are still going to buy Madden ... so idek why the needed to push out a commercial for it. Madden just haven't got to the level of 2k NBA games yet. Why? Well they have no competitor. I was never a fan of NFL 2k but madden isn't going to be extremely realistic until they come back.

MaggardoPosted: Tue. Nov 12, 2013

I'm not a big fan of Football, or Sport games in general! I do like Zombie games though! Hopefully, they have some awesome Zombie games on the Xbox One, and PS4!

Nintendo64Posted: Tue. Nov 12, 2013

I'm looking forward to being able to change the colour of my cheddar notifications when they pop up.

KanashiiPosted: Tue. Nov 12, 2013

I think this is more an advertisement of the features such as the snap tv feature and the background running of games, along with the live TV and voice controls more than a football game advertisement.

KatsumiPosted: Tue. Nov 12, 2013

-Mark I thought the commercials were quite entertaining but I don't think I will be buying any of these games for my Xbox One.

I definitely will not be buying any of the football games or anything. I have never been a fan of the genre what so ever

GotOverclockingPosted: Tue. Nov 12, 2013

This console is amazingly amazing! lol (:

HuayraPosted: Tue. Nov 12, 2013

Needs to be one including forza if there isn't one already.

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