Nintendo will fail to reach sales goal for Wii U in 2013, say analysts

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Nintendo has no hope of meeting its 9 million unit sales target for the Wii U in 2013, according to several analysts.

Speaking to Bloomberg, two analysts have suggested the company will not sell the 9 million Wii U units president Satoru Iwata promised in October.

"They steadfastly refuse to consider that the product is not interesting to consumers," Wedbush Securities analyst Michael Pachter said. "They will fail to hit 9 million, and they will likely miss their profit goals.

Meanwhile, SMBC Nikko Securities analyst Eiji Maeda says the Wii U is flagging because it has become too niche.

"Wii U has become a game console only for Nintendo fans," Maeda said. "Wii U needs groundbreaking software to draw casual and hardcore gamers."

Pachter predicted the Wii U will sell 6 million units in the fiscal year ending March 2014, while Maeda predicts 6.5 million.

During Nintendo's second fiscal quarter the company shifted only 300,000 units, bringing the global total to 3.91 million units.

The Wii U's performance is sorely lacking compared to the Xbox One and PS4: UK PS4 sales outstripped Wii U's lifetime total in only a matter of hours.

Industry analyst firm DFC Intelligence predicted in November that Wii U lifetime sales will reach 25 million units, or around a quarter of what the Wii achieved.

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Source: http://www.computerandvideogames.com/441072/nintendo-will-fail-to-reach-sales-goal-for-wii-u-in-2013-say-analysts/

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RantPosted:

I don't think the Wii U was ever a popular console.

MaggardoPosted:

They need to make it a lot cheaper than what it is. It's like $300 ain't it? That is way to expensive for a console like the Wii U.

fexPosted:

I never thought the WiiU ever did very well hence I never bought one

CaszechPosted:

I never really thought they would reach this goal.

DissPosted:

-CP They need to make some sort of big discount, or just release a revised edition of the Wii U.


I completely agree, with the way the Wii U is going, I don't think it will be around much longer...unless a big change is made.

TywinPosted:

If they don't reach their goal, I wonder if they are going to discontinue the WiiU.

-CPPosted:

They need to make some sort of big discount, or just release a revised edition of the Wii U.