Pizza Hut Xbox 360 app made over $1 million in first four months

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The Pizza Hut app on Xbox 360, which made its debut back in April and allows you to order food from the delivery chain directly through your console, has earned Pizza Hut quite a bit of dough – over $1 million in four months. That's around 166,667 P'Zones or 200,000 orders of breadsticks.

The last notable collision between gaming and Pizza Hut was the implementation of "/pizza" in Everquest 2 back in 2005. When players typed in "/pizza," they'd be taken to Pizza Hut's online ordering page.

"It's been a source of unbelievable growth for us," Pizza Hut PR head Doug Terfehr told Polygon. "Just the explosion of people who wanted to download it, experiment with it, play with it with Kinect. As soon as we did one, everyone was contacting us to do the next [one]." As for bringing a Pizza Hut app to other consoles, Terfehr says conversations are "ongoing."

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Related Forum: Xbox Forum

Source: http://www.joystiq.com/2014/01/10/pizza-hut-xbox-360-app-made-over-1-million-in-first-four-months/

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"Pizza Hut Xbox 360 app made over $1 million in first four months" :: Login/Create an Account :: 175 comments

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AustraliansPosted:

RC4 This was cool. Although there are better pizza places near my house, it was pretty inventive.


Dominos is definitely one they should make an app for. BBQ Meatlovers

AustraliansPosted:

Zinx I hate Pizza Hut but this looks awesome and now I want to order it!


When you go dine in at a Pizza Hut, you will really like it. I dont know if it's different for you, but for me I got to have unlimited drinks and icecream :D

CartierPosted:

I hate Pizza Hut but this looks awesome and now I want to order it!

TTG_LimitlessPosted:

Awesome

How would not like to order a pizza from there xbox

RC4Posted:

This was cool. Although there are better pizza places near my house, it was pretty inventive.

FinancialChadPosted:

I think it'd be a cool feature to use, if only there was one near me.

LitecoinPosted:

This is acutely sad, why did you post this techgame?

CokesPosted:

Figured it would go well. Gaming and Pizza fit nicely.

AustraliansPosted:

Craigyy This is beyond sad though. No wonder half the world is obese lol.


Hahahahahaha made me giggle, true tho lol

CraigPosted:

This is beyond sad though. No wonder half the world is obese lol.