Pizza Hut Xbox 360 app made over $1 million in first four months

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The Pizza Hut app on Xbox 360, which made its debut back in April and allows you to order food from the delivery chain directly through your console, has earned Pizza Hut quite a bit of dough – over $1 million in four months. That's around 166,667 P'Zones or 200,000 orders of breadsticks.

The last notable collision between gaming and Pizza Hut was the implementation of "/pizza" in Everquest 2 back in 2005. When players typed in "/pizza," they'd be taken to Pizza Hut's online ordering page.

"It's been a source of unbelievable growth for us," Pizza Hut PR head Doug Terfehr told Polygon. "Just the explosion of people who wanted to download it, experiment with it, play with it with Kinect. As soon as we did one, everyone was contacting us to do the next [one]." As for bringing a Pizza Hut app to other consoles, Terfehr says conversations are "ongoing."

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Related Forum: Xbox Forum

Source: http://www.joystiq.com/2014/01/10/pizza-hut-xbox-360-app-made-over-1-million-in-first-four-months/

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"Pizza Hut Xbox 360 app made over $1 million in first four months" :: Login/Create an Account :: 175 comments

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KatsumiPosted:

Axe
Katsumi
F-18 Oh god... What has the world come to that we dont have to move to eat!


Well the food industry has began to greatly center around convenience. Just staying at home and only needing to walk to the door to get your food.


Basically contributing to raise the number of obese and overweight people in the world.


I was thinking of this when typing that comment. In a world where food is so easy and convenient to order to the point of not having to leave your house in greatly contributing to world obesity rates

HonkPosted:

j8ke
THCv3 Too bad Pizza Hut's pizza is crap.


do you need a doctor? pizza hut is great


Same, I think Pizza Hut is amazing.

j8kePosted:

THCv3 Too bad Pizza Hut's pizza is crap.


do you need a doctor? pizza hut is great

THCv3Posted:

Too bad Pizza Hut's pizza is crap.

AxePosted:

Katsumi
F-18 Oh god... What has the world come to that we dont have to move to eat!


Well the food industry has began to greatly center around convenience. Just staying at home and only needing to walk to the door to get your food.


Basically contributing to raise the number of obese and overweight people in the world.

KatsumiPosted:

F-18 Oh god... What has the world come to that we dont have to move to eat!


Well the food industry has began to greatly center around convenience. Just staying at home and only needing to walk to the door to get your food.

gmlukensPosted:

Well thats a good pizza app

F-18Posted:

Oh god... What has the world come to that we dont have to move to eat!

DongPosted:

Luxe
Suddenly Oh man... this is going to be an amazing app.
I bet from this app their going to make mad $.


They already are making mad money from it


I bet, now I can just order pizza from the comfort of my own Xbox.

sotaPosted:

Suddenly Oh man... this is going to be an amazing app.
I bet from this app their going to make mad $.


They already are making mad money from it


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