Pizza Hut Xbox 360 app made over $1 million in first four months

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The Pizza Hut app on Xbox 360, which made its debut back in April and allows you to order food from the delivery chain directly through your console, has earned Pizza Hut quite a bit of dough – over $1 million in four months. That's around 166,667 P'Zones or 200,000 orders of breadsticks.

The last notable collision between gaming and Pizza Hut was the implementation of "/pizza" in Everquest 2 back in 2005. When players typed in "/pizza," they'd be taken to Pizza Hut's online ordering page.

"It's been a source of unbelievable growth for us," Pizza Hut PR head Doug Terfehr told Polygon. "Just the explosion of people who wanted to download it, experiment with it, play with it with Kinect. As soon as we did one, everyone was contacting us to do the next [one]." As for bringing a Pizza Hut app to other consoles, Terfehr says conversations are "ongoing."

Posted:
Related Forum: Xbox Forum

Source: http://www.joystiq.com/2014/01/10/pizza-hut-xbox-360-app-made-over-1-million-in-first-four-months/

Comments

"Pizza Hut Xbox 360 app made over $1 million in first four months" :: Login/Create an Account :: 175 comments

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CoffPosted:

I have yet to use this looks like fun lol

HonkPosted:

Has anyone used it since they saw this?

HonkPosted:

-Sloth Dang now that's some crazy money.


I know its crazy for 4 months to.

AdamuPosted:

Craigyy
Luxe
Lowered That is genius i can now order pizza on my xbox!


It sure is, ive already used it multiple times


Really? It sounds to complicated for me.


I know i tried it an i was confused lol so i just orderd it by phone lol

Beans_Posted:

Dang now that's some crazy money.

CraigPosted:

Luxe
Lowered That is genius i can now order pizza on my xbox!


It sure is, ive already used it multiple times


Really? It sounds to complicated for me.

sotaPosted:

Sexxi
Luxe
ultimatemrnoob That much money from one app. Jeezzzz


I know right! Thats just crazy


People get hungry. i should make a food app


You should, but make a restaurant too

sotaPosted:

Sexxi
-Signed
Sexxi Murica is all i have to say


The land of obesity and programs/apps like this to support it.


Got to love it :) can't be mad


No you cant. not at all lol

-SignedPosted:

Sexxi Murica is all i have to say


The land of obesity and programs/apps like this to support it.

MultitaskPosted:

Lia
j8ke
Australians
j8ke
THCv3 Too bad Pizza Hut's pizza is crap.


do you need a doctor? pizza hut is great


Yeah, PizzaHut is awesome, he's just a hater


lmfao! i love pizza hut so much


I don't think it sucks but I personally think there is a lot better pizza places out there.


Fresh slice and litte Caesar they have the best pizza's :D