The surprising announcement confirms that The Crew will not exclusively be a new-gen game, with external developer Asobo Studio (Fuel) working on the 360 version.
It's Ubisoft's objective to continue to meet the needs of consumers who have not yet made the move to the new console generation", said Geoffroy Sardin, senior vice president of sales and marketing at Ubisoft.
"The Crew was originally built for the new generation of consoles, but we have always had a desire to make it accessible to as many people as possible.
"We're excited to bring The Crew's same core features, massive scope, mission variety, and overall driving experience to Xbox 360 players."
Elsewhere, Ubisoft announced that following a successful closed beta for the PC version in July, a console beta is planned for the Xbox One and PS4 versions of the game in late September with "a limited number of players" to be invited to take part.
The publisher previously confirmed that the PC beta will return on August 25.
Ubisoft has announced a The Crew release date of November 11 on all formats, including the newly-announced Xbox 360 version.
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Source: http://www.computerandvideogames.com/474148/the-crew-console-beta-and-360-version-confirmed/
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