Activision exec says CoD Advanced Warfare can outsell Ghosts

4.6
The CEO of Activision Publishing believes Call of Duty: Advanced Warfare can eventually outsell its predecessor Call of Duty: Ghosts.

Eric Hirshberg told GamesIndustry that although pre-orders for Advanced Warfare were reportedly lower than those of Ghosts, the newly released title is capable of outperforming last year's series entry in the long-term.

"We see purchase intent well above last year and we see engagement with the brand in social media channels all being markedly up, so I'm still optimistic," Hirshberg said.

A report from industry analysts last week claimed pre-orders for Call of Duty: Advanced Warfare were down significantly from those of Ghosts.

Cowen and Company wrote: "Advanced Warfare is now pacing almost 40 per cent behind last year's Ghosts (vs 50 per cent last week) and almost 70 per cent behind 2012's Black Ops 2 (vs 80 per cent last week)."

But Hirshberg suggested these figures were not necessarily completely accurate, since they often focus on a single retailer (in this case Amazon) and don't take into account other types of pre-orders, such as digital sales.

"Preorders are a good barometer for day one, but I don't think they reflect the overall demand for the product," Hirshberg said. "[They] don't represent what they used to because of the move to digital and all the ways people can buy the game."

Advanced Warfare was released today on Xbox One, PS4, Xbox 360, PS3 and PC. Early reviews of the game have been positive.



Posted:
Related Forum: Call of Duty Forum

Source: http://www.computerandvideogames.com/480216/activision-exec-says-cod-advanced-warfare-can-outsell-ghosts/

Comments

"Activision exec says CoD Advanced Warfare can outsell Ghosts" :: Login/Create an Account :: 68 comments

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GossipPosted:

Compared to Ghosts I like it more but its annoying at times just like any other game.

TechLifePosted:

lolohnoeszsz
JRMH
lolohnoeszsz
monster11223
lolohnoeszsz
Sage
R3vo The campaign was fun, I just really wish I could test the multiplayer without having to buy the game. Hopefully they get a MP demo out and then if it is good they will have my buy.


Trust me the mulitplayer is very worth it im glad i spent 150$ on the special edition


Now this is a fanboy. Jesus $150? What a waste of money.


Why do you care how a person spends THEIR money? **** idiots like you these days smh


>calls me an idiot because I call someone a fanboy.
>doesn't realize it's the complete opposite.


smh...cod kiddies these days..jesus.


uh, your statement was ignorant. Him paying $150 doesn't make him a fanboy. Brand loyalty and fanboyishness are two different things. Stfu.


Can't tell if stupid or poorly disguised troll. Now if you're serious he's being loyal to the company by throwing money at them.

Being loyal has the same general definition as "fanboy". Fanboy is just a term people call "loyal" customers or people who like the company and their games.


Please make sure you have common sense next time you tell someone to "stfu".


Lol at this. Loyalty to a company is NOT the same thing as being a fanboy.

MortarPosted:

It is to be expected in my opinion. With all the negativity that surrounded Call of Duty: Ghosts which, in my opinion is quite an enjoyable game, Advanced Warfare will reel in the sales. It is different to Ghosts, so that is already working towards Advanced Warfare's advantage. As stated in the article, pre-order sales do not reflect overall sales, once the game has been released and YouTube and Twitch have been flooded with videos of the game, that is when the sales will increase.

lolohnoeszszPosted:

JRMH
lolohnoeszsz
monster11223
lolohnoeszsz
Sage
R3vo The campaign was fun, I just really wish I could test the multiplayer without having to buy the game. Hopefully they get a MP demo out and then if it is good they will have my buy.


Trust me the mulitplayer is very worth it im glad i spent 150$ on the special edition


Now this is a fanboy. Jesus $150? What a waste of money.


Why do you care how a person spends THEIR money? **** idiots like you these days smh


>calls me an idiot because I call someone a fanboy.
>doesn't realize it's the complete opposite.


smh...cod kiddies these days..jesus.


uh, your statement was ignorant. Him paying $150 doesn't make him a fanboy. Brand loyalty and fanboyishness are two different things. Stfu.


Can't tell if stupid or poorly disguised troll. Now if you're serious he's being loyal to the company by throwing money at them.

Being loyal has the same general definition as "fanboy". Fanboy is just a term people call "loyal" customers or people who like the company and their games.


Please make sure you have common sense next time you tell someone to "stfu".

JRMHPosted:

lolohnoeszsz
monster11223
lolohnoeszsz
Sage
R3vo The campaign was fun, I just really wish I could test the multiplayer without having to buy the game. Hopefully they get a MP demo out and then if it is good they will have my buy.


Trust me the mulitplayer is very worth it im glad i spent 150$ on the special edition


Now this is a fanboy. Jesus $150? What a waste of money.


Why do you care how a person spends THEIR money? **** idiots like you these days smh


>calls me an idiot because I call someone a fanboy.
>doesn't realize it's the complete opposite.


smh...cod kiddies these days..jesus.


uh, your statement was ignorant. Him paying $150 doesn't make him a fanboy. Brand loyalty and fanboyishness are two different things. Stfu.

lolohnoeszszPosted:

monster11223
lolohnoeszsz
Sage
R3vo The campaign was fun, I just really wish I could test the multiplayer without having to buy the game. Hopefully they get a MP demo out and then if it is good they will have my buy.


Trust me the mulitplayer is very worth it im glad i spent 150$ on the special edition


Now this is a fanboy. Jesus $150? What a waste of money.


Why do you care how a person spends THEIR money? **** idiots like you these days smh


>calls me an idiot because I call someone a fanboy.
>doesn't realize it's the complete opposite.


smh...cod kiddies these days..jesus.

SuperheavenPosted:

lolohnoeszsz
Sage
R3vo The campaign was fun, I just really wish I could test the multiplayer without having to buy the game. Hopefully they get a MP demo out and then if it is good they will have my buy.


Trust me the mulitplayer is very worth it im glad i spent 150$ on the special edition


Now this is a fanboy. Jesus $150? What a waste of money.


Why do you care how a person spends THEIR money? **** idiots like you these days smh

DPMPosted:

Been playing it for a day now and can say it is better than ghosts with out a doubt. The only thing that I don't like is the positioning of the speaker in a game, they're fixing that anyway.

SnagPosted:

I still don't have my hands on the game yet, but I will this weekend. From what I've heard and seen this game is much better than the last 2 or 3 CoDs. Looking forward to playing it

lolohnoeszszPosted:

Sage
R3vo The campaign was fun, I just really wish I could test the multiplayer without having to buy the game. Hopefully they get a MP demo out and then if it is good they will have my buy.


Trust me the mulitplayer is very worth it im glad i spent 150$ on the special edition


Now this is a fanboy. Jesus $150? What a waste of money.