Sony is not “gobbling up third-party exclusives, it’s buying them - MS
Sony has been expanding relations with third-party publishers left and right, leading to co-marketing promotions, exclusive in-game content, and other benefits to PlayStation 4 owners. This has led some to believe that third-parties are the ones chasing Sony for exclusives, given their market share.
Not the case, according to head of Xbox Phil Spencer. “So, they [Sony] don’t ‘gobble’ the deals up. They buy them,” Spencer told Gamespot in an answer to whether or not it’s harder for Xbox to get third-party content.
“You know, I read the same things you do, and I know some people think it’s somehow less expensive to sign third-party exclusives if you have a bigger market-share. I can tell you, it has nothing to do with market share.”
Spencer added that making deals with third-parties mean different things to different publishers, as they are the ones that get to determine the market value of their games.
He also reiterated earlier comments that Microsoft is investing more and focusing more on first-party IPs, new or otherwise. Which, as he puts it, is “creatively more difficult” than signing deals.
Posted:
Related Forum: Xbox Forum
Source: http://www.vg247.com/2015/08/06/sony-is-not-gobbling-up-third-party-exclusives-its-buying-them-says-phil-spencer/
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Comments
Capt-Jack-HarknessPosted:
WhomDeluxeHazard Microsoft has done the same thing in the past, especially with COD.
Yeman i agree with you on this.
Actually no it originaly started out MS was paying them but after MW3 Activision could of left to go wth sony but they saw a huge profit making in Xbox because there was less issues more players and better frames but now Sony is like hmm look at this extra cash lets buy out cod and the rest of em
DanielPosted:
DeluxeHazard Microsoft has done the same thing in the past, especially with COD.
Yeman i agree with you on this.
108Posted:
Pint Sony is offering so much money that it's almost certain they are gonna get all these deals
I doubt it Sony as a company is significantly less valuable than MS to the point where they've killed off branches of their company.
TMH_x_ModderPosted:
They are trying to buy everything up as they cant keep up with xbox now it has backwards compatibility
PintPosted:
Sony is offering so much money that it's almost certain they are gonna get all these deals
-PurpleHazePosted:
Realistically, if Sony is going to pay big money for the 3rd party exclusives, then of course they are going to be getting more of them.
TricksPosted:
It doesn't surprise me. I dont see companies coming to Sony first over Microsoft. But when you get offered the big money like Sony is paying, you got to accept it.
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