Sony: 'We're aware of our competition but we march to our own strategy'

4.7
Sony recently said that they are aware of the challenge Microsoft's Xbox 720 reveal presents, but isn't letting the competition change their strategy.

Jack Tretton, chief executive officer of Sony Computer Entertainment America, said that Sony is confident that holiday 2013 is the right time to launch their next console... regardless of what Microsoft may have in store.

"We've always had different competitors, we were in the space before Microsoft and we may be in the space after Microsoft" Tretton stated.

"We've seen competitors come and go, I think we're mindful of what we do. Quite frankly we believe that anything that adds attention and success in the gaming industry is good for us. We're aware of our competition but we march to own strategy and we're very confident that holiday 2013 is a great time to bring out PlayStation 4."

On the other hand, developers and other industry professionals have told sources that they expect Microsoft will reveal the next-gen Xbox for the first time in April.



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Related Forum: PlayStation Forum

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"Sony: 'We're aware of our competition but we march to our own strategy'" :: Login/Create an Account :: 152 comments

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SOGPosted:

Mucus
Zyphr Mhh.. who knows what will happen with microsoft.

Obv Charlie sheen and hippie both know ;)


What do you mean what will happen with them?

SOGPosted:

Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


They will, they will be much better.

ChugJugPosted:

Zyphr Mhh.. who knows what will happen with microsoft.

Obv Charlie sheen and hippie both know ;)

MazurPosted:

i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..

ZyphrPosted:

Mhh.. who knows what will happen with microsoft.

SOGPosted:

Teh No you can't stop trying to make dumb predictions


You need to start using the 'quote' option, sorry but it sounds like you are talking to yourself O_O, anyway, I believe in Sony this year round.

WoobiePosted:

They're quite stupid haha, Microsoft will shut them down I can already tell.

Xbox > PS

ChugJugPosted:

Diary
NaughtyNuts pc is the best, forget about ps4 and xbox720


Don't try starting no wars haha


Lol.....

SecretlyPosted:

NaughtyNuts pc is the best, forget about ps4 and xbox720


Don't try starting no wars haha

SOGPosted:

NaughtyNuts pc is the best, forget about ps4 and xbox720


I would try PC, but it would cost too much for me right now.