Sony UK boss: "What the PS4 does is more important than how it looks"

4.7
When Sony revealed the PS4, they didn't reveal the console itself. They didn't show off the PS4 hardware, beside from the DualShock 4 controller and the PSEye. There was "a bit of cynism" from fans after the conference, even though Sony presented more important things for a next gen system, PlayStation UK managing director Fergal Gara told sources:

"It's much more important to see what the damn thing does," Gara said. "The shiniest piece of black, green or purple plastic ever, you know, whatever, so what? It's not the most important thing."

As many of you know, the design of something can be it's selling point, aside from the specs of the console and how good a game looks, if the PlayStation 4 console just looks like a mis-shaped box, that may push consumers away.

Posted:
Related Forum: PlayStation Forum

Related Articles

Comments

"Sony UK boss: "What the PS4 does is more important than how it looks"" :: Login/Create an Account :: 165 comments

If you would like to post a comment please signin to your account or register for an account.

TheCheeseyNINJAPosted:

Why do people buy beats then? It is because they look good, not because the quality is good! (Because the quality is poor!)

SelfworthyPosted:

PML watch this look like the ps3


LOL watch it be a modified playstation 1

DunPosted:

ORL_MAGIC
POLYSICS Shows how considerate Sony is to their consumers when they curse and rage at them just because they expected to see a console at what was named to be a PS4 reveal. It must must be crime to actually want to see something that you're expecting.


Why do you need to see a box? Isn't whats inside the box more important? I swear if people are that stupid and would buy or not buy a console just based of the looks then I lose all faith in humanity. I mean how stupid can you be to do that.

You're going to lose faith in humanity just because consumers want to see what they're buying? I would rather have an amazing looking PS4 than a retarded looking PS4 -.- Why would you wanna get an ugly console for your home?

PMLPosted:

watch this look like the ps3

kidcudiPosted:

watch it end up looking like a ps3, that's why there not showing it as they dont want to dissapoint ? . . .

WokzePosted:

Toll I disagree. I think a console shoul still look cool


Maybe, I'm still getting Xbox

KelcyPosted:

I disagree. I think a console shoul still look cool

ORL_MAGICPosted:

POLYSICS Shows how considerate Sony is to their consumers when they curse and rage at them just because they expected to see a console at what was named to be a PS4 reveal. It must must be crime to actually want to see something that you're expecting.


Why do you need to see a box? Isn't whats inside the box more important? I swear if people are that stupid and would buy or not buy a console just based of the looks then I lose all faith in humanity. I mean how stupid can you be to do that.

ZyphrPosted:

Axe He has a point, but when its sitting in my house, I want it to look somewhat attractive, though it is not really important.


I agree, it's always a plus for your console to look sexy.

AxePosted:

He has a point, but when its sitting in my house, I want it to look somewhat attractive, though it is not really important.


Latest Downloads

Latest Tutorials