Microsoft: Valve isn't a threat to consoles; everyone is wary of Apple

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Microsoft doesn't view Valve as a competitor in the console universe, Microsoft President of Interactive Entertainment Business Don Mattrick said during Microsoft's TechForum. Valve is "doing some innovative stuff," Mattrick says, but when it comes to direct competition, "no."

"The scale of products and things that are being brought to market are probably a little bit richer when I look at Sony, Nintendo, Apple and Google," he says.

Valve boss Gabe Newell recently noted that Apple is the Steam Box's (Image above) biggest threat, since it already controls such a large portion of the market with the App Store.
Nat Brown, the man who gave the original Xbox its name and former Microsoft leader, also sees Apple's potential to own the console game.

"Apple, if it chooses to do so, will simply kill PlayStation, Wii U and Xbox by introducing an open 30 percent-cut app/game ecosystem for Apple TV,"


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"Microsoft: Valve isn't a threat to consoles; everyone is wary of Apple" :: Login/Create an Account :: 208 comments

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Eazy-EPosted:

Apple is not ready to compete with Microsoft and Sony with gaming consoles, from some research I have done it seems they flopped during there creation of the Apple Pippin in the late 90's the technology seemed to be there but the system just could not compete against the Sony PlayStation or the Sega Saturn. Now this does not mean Apple is not capable of putting out a decent system but I feel Apple will be the Blackberry of consoles if it ever gets invloved.

LostPosted:

Looks like it's up to another brand to challenge sony and microsoft

SOGPosted:

XxSerious_SamxX
SOG
Soulful
SOG
Mazur
Emazing-Lights
Mazur that would be kinda lame if Apple made a console. it would be like $1000 or something and wouldn't even be good. Mac's don't have many games in the first place :|
That's true. I think this will be a product from Apple that will fail.


yeah, but what everybody really needs to be worried about is Apple producing a TV. that would be crazy.


An Apple TV could turn out pretty well actually, as long as it looks slim and nice. A console is way out of their reach.


For some reason, I thought there was already an Apple TV?


There might be, I have no clue as of yet though.


there is but its just the name for the little box that you plug into a TV and then you can stream films go on YouTube etc. but it isnt actually a screen it just plugs into you current tv


Oh, I had high hopes, that's not really a TV then.

UMPPosted:

i always like the left 4 dead series

Churro-Posted:

Is this piston image from Apple?

XxSerious_SamxXPosted:

SOG
Soulful
SOG
Mazur
Emazing-Lights
Mazur that would be kinda lame if Apple made a console. it would be like $1000 or something and wouldn't even be good. Mac's don't have many games in the first place :|
That's true. I think this will be a product from Apple that will fail.


yeah, but what everybody really needs to be worried about is Apple producing a TV. that would be crazy.


An Apple TV could turn out pretty well actually, as long as it looks slim and nice. A console is way out of their reach.


For some reason, I thought there was already an Apple TV?


There might be, I have no clue as of yet though.


there is but its just the name for the little box that you plug into a TV and then you can stream films go on YouTube etc. but it isnt actually a screen it just plugs into you current tv

UMPPosted:

just more competitors now

SOGPosted:

Soulful
SOG
Mazur
Emazing-Lights
Mazur that would be kinda lame if Apple made a console. it would be like $1000 or something and wouldn't even be good. Mac's don't have many games in the first place :|
That's true. I think this will be a product from Apple that will fail.


yeah, but what everybody really needs to be worried about is Apple producing a TV. that would be crazy.


An Apple TV could turn out pretty well actually, as long as it looks slim and nice. A console is way out of their reach.


For some reason, I thought there was already an Apple TV?


There might be, I have no clue as of yet though.

ChugJugPosted:

SOG
Mazur
Emazing-Lights
Mazur that would be kinda lame if Apple made a console. it would be like $1000 or something and wouldn't even be good. Mac's don't have many games in the first place :|
That's true. I think this will be a product from Apple that will fail.


yeah, but what everybody really needs to be worried about is Apple producing a TV. that would be crazy.


An Apple TV could turn out pretty well actually, as long as it looks slim and nice. A console is way out of their reach.


An apple tv will be awesome

SOGPosted:

Mazur
Emazing-Lights
Mazur that would be kinda lame if Apple made a console. it would be like $1000 or something and wouldn't even be good. Mac's don't have many games in the first place :|
That's true. I think this will be a product from Apple that will fail.


yeah, but what everybody really needs to be worried about is Apple producing a TV. that would be crazy.


An Apple TV could turn out pretty well actually, as long as it looks slim and nice. A console is way out of their reach.


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