Destiny 'potentially a billion dollar franchise', says Activision boss
That's according to Activision Publishing boss Eric Hirshberg, who says the persistent online shooter looks set to join Call of Duty and Skylanders as a billion dollar IP for the publisher.
"We strongly believe we are on pace to set the all-time pre-order record for a new IP," said an upbeat Hirshberg during an Activision Blizzard earnings call today.
"Based on what we've seen we believe that Destiny has the potential to become the third active billion dollar franchise in the Activision Publishing portfolio," he added.
Destiny is developer Bungie's first game since it parted ways with Microsoft and the Halo franchise it created, and partnered with Activision. Hirshberg, has said previously that the new shooter is "probably one of the biggest investments in a new IP that's ever been made in this industry".
The Destiny release date has been pencilled in for 'early 2014' on PS4, PS3, Xbox 360 and Xbox One.
Posted:
Related Forum: Gaming Discussion
Source: http://www.computerandvideogames.com/422182/destiny-potentially-a-billion-dollar-franchise-says-activision-boss/
Related Articles
Comments
THCv3Posted:
Oasis Skylanders is a billion roller franchise? Huh, you learn something new every day.
Lol. I still don't even know what the hell Skylanders is.
Vex-Posted:
Carb0n Hopefully Bungie pulls it off again.
From what I've seen I think they will. I haven't been this excited over a game since halo 3.
Latest Downloads
- 01. [FR] Tom Clancy's Rainbow Six: Rogue Spear: Black Thorn | Mission 8: Broken Sceptre Save(0)
- 02. [FR] Tom Clancy's Rainbow Six: Rogue Spear: Black Thorn | Mission 9: Empty Cloud Save(0)
- 03. [FR] Tom Clancy's Rainbow Six: Rogue Spear: Black Thorn | Mission 7: Blunt Scroll Save(0)
- 04. Trikaya | Part 4 Save(0)
- 05. WWE 2K14 - Xbox 360 Game Save(6)
- 06. Trikaya | Part 3 Save(0)
- 07. [EU] Morbid: The Seven Acolytes - Instant Platin (CUSA20417)(6)
- 08. Trikaya | Part 2 Save(0)
- 09. MotoGP 22 Save Game(1)
- 10. ACE COMBATâ„¢ ASSAULT HORIZON Enhanced Edition(0)
- 11. Trikaya | Part 1 Save(0)
- 12. Pac-Man Championship Edition (Xbox 360)(3)
- 13. Crash Of The Titans (Xbox 360 - Game Save 93% complete)(5)
- 14. Titan Quest - Anniversary Edition: SaveGame (Level 85 caster)(0)
- 15. [EU] Space Roguelike Adventure (Insta-Plat Save) [CUSA35362](5)
Latest Tutorials
- 01. The Redress Of Mira 100% Walkthrough | Trophy & Achievement(851)
- 02. Russian Pinocchio Quick Trophy Guide(1,107)
- 03. Venatrix Quick Trophy & Achievement Guide(1,227)
- 04. Call of the Sea 100% Platinum Walkthrough(1,139)
- 05. Wire Lips 100% Platinum Walkthrough(1,267)
- 06. The Expanse 100% Platinum Walkthrough | Trophy & Achievement(1,112)
- 07. Doctor Who: The Edge of Reality - PS4 Platinum P/Thru(999)
- 08. Doctor Who:The Lonely Assassins - 100% Guide(858)
- 09. DAYMARE 1998 PS4 - Full game 100% TROPHY WALKTHROUGH(928)
- 10. Stray Platinum Walkthrough | Trophy & Achievement Guide(854)
- 11. Raji: An Ancient Epic | Complete Gameplay Walkthrough(1,185)
- 12. Corpse Killer: 25th Anniversary Edition - Longplay(1,097)
- 13. Song of Horror: Complete Edition Gameplay Walkthrough(796)
- 14. Remoteness 100% All Trophies Walkthrough(1,243)
- 15. Detective Inspector Mysterious Clues Platinum Walkthrough(925)
"Destiny 'potentially a billion dollar franchise', says Activision boss" :: Login/Create an Account :: 106 comments