5-minute Google outage 40% drop in global website traffic
In Q2 2013, Google reported revenues of $14.1 billion. Doing a bit of division, we can estimate that Google makes about $108,000 in revenue for everyone minute it's actually functioning. Five minutes of being offline cost the company about $545,000 in revenue, assuming that Google gets most of its revenue from the services that went down. For Google, it's not a huge amount of money, but that's roughly what the average American household brings in over the course of a decade.
Additionally, the downtime appears to have caused a global drop in website traffic of 40 percent before spiking back up again once Google was back online, according to GoSquared's analysis. This most likely didn't please website owners who rely on Google to get a decent amount of hits.
It's insane just how much we take Google for granted every day, but we sure do miss it when it's gone. Well, most of us.
Posted:
Related Forum: PC General Forum
Source: http://www.neowin.net/news/googles-5-minute-outage-means-545000-revenue-loss-40-drop-in-global-website-traffic
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Comments
DMNDSPosted:
slapshot101 I wonder if they are making this much money from advertising, how much it cost to have an Ad on google or any/ all of their services. I am sure it is a crazy number to be making $108,000 per minute worldwide.
LOL yea they much be paying by the millions.
slapshot101Posted:
I wonder if they are making this much money from advertising, how much it cost to have an Ad on google or any/ all of their services. I am sure it is a crazy number to be making $108,000 per minute worldwide.
neboPosted:
Bz377 I don't use Google anymore I use Bing and I Like it.
the layout of bing stresses me out. the search results are not as good as google's either
HarmfulMushroomPosted:
viscously "Five minutes of being offline cost the company about $545,000."
That is insane..
Just imagine how much money Google makes in a day, crazy stuff..
Well, just from the search engine alone and assuming the given information is correct, about $155,520,000 a day.
ModerzFMPosted:
I thought it was 1 - 5 minutes. 2 minutes for google search, youtube, etc. and so on, and 5 minutes for Gmail.
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