Microsoft builds giant Xbox One console in Vancouver

4.5
Microsoft seems to like making huge props to promote their hardware. Last week, the company erected a massive working Surface 2 tablet in London. Now, the company has topped that project with a huge Xbox One console that it has placed in a parking lot on the streets of Vancouver.

The fan site Xbox One In Canada first reported on the huge structure, which is 40 feet long and 20 feet wide. If you are in Vancouver, you can head over to the intersection of Nelson and Seymour to see it for yourself. However, the oversized Xbox One has not been placed there just to sit and look a bit like the Monolith in 2001. The official Xbox Canada Facebook page says that people can "pledge" their Xbox Live gamertag at the physical location, online at Xbox.ca/OneSource or via Xbox Live. Each pledge will cause the huge box to get closer to an unstated goal that when reached will cause the large Xbox One to open up with a mystery reward.

Obviously, this is a cool way to promote the launch of the Xbox One on November 22nd in Canada. The huge prop will apparently be making a tour of other Canadian cities but dates and specific locations have yet to be announced.



Posted:
Related Forum: Xbox Forum

Source: http://www.neowin.net/news/microsoft-builds-giant-xbox-one-console-in-vancouver

Comments

"Microsoft builds giant Xbox One console in Vancouver" :: Login/Create an Account :: 110 comments

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S14Posted:

Im going to go see it Later :D

darkiedarkkPosted:

SliceFX
DuckBroadcast Will they do pretty much anything to beat sony? anyway im still with Xbox :D microsoft
Sony are the desperate ones resorting to attempting to mock Microsoft's action, please...


lol that was a funny statement microsoft the one paying every one to advertise them

TomorrowLandPosted:

DuckBroadcast Will they do pretty much anything to beat sony? anyway im still with Xbox :D microsoft
Sony are the desperate ones resorting to attempting to mock Microsoft's action, please...

SreyoPosted:

Scholarly
Gossip What a waste of a parking lot..


You have got a point, why put it in a parking lot? But it is good!

Well maybe they're going to end up moving it to a better spot.

Looks pretty sweet though XD

ScholarlyPosted:

To be honest that looks pretty sweet. I'm too excited

SaopPosted:

Will they do pretty much anything to beat sony? anyway im still with Xbox :D microsoft

HEROxSkrillexPosted:

sony needs to retaliate with a tow truck that looks like a ps4

GeorgasmPosted:

Craig-
Georgasm inb4XboxOnegetsaparkingticket


But now try towing that damn thing.


Where there's a will, there's a way.

sir_grecoPosted:

Thlack They need all the advertising they can get. It is probably going to be a shaky start for Sony AND Microsoft.


i agree with you on that. im for one not getting either of the next gen consoles. i dont see how they would benefit me other that graphics being better. but i can live without that, especially when its gonna cost me 500 bucks lol. perhaps if they get a christmas bundle then i will consider that but for now, current gen is doing just mighty fine for this guy.

p.s. who the hell comes up with this idea for advertising lol

-CPPosted:

This is actually pretty exciting! I wonder what the prize will be....