Pizza Hut Xbox 360 app made over $1 million in first four months

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The Pizza Hut app on Xbox 360, which made its debut back in April and allows you to order food from the delivery chain directly through your console, has earned Pizza Hut quite a bit of dough – over $1 million in four months. That's around 166,667 P'Zones or 200,000 orders of breadsticks.

The last notable collision between gaming and Pizza Hut was the implementation of "/pizza" in Everquest 2 back in 2005. When players typed in "/pizza," they'd be taken to Pizza Hut's online ordering page.

"It's been a source of unbelievable growth for us," Pizza Hut PR head Doug Terfehr told Polygon. "Just the explosion of people who wanted to download it, experiment with it, play with it with Kinect. As soon as we did one, everyone was contacting us to do the next [one]." As for bringing a Pizza Hut app to other consoles, Terfehr says conversations are "ongoing."

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Related Forum: Xbox Forum

Source: http://www.joystiq.com/2014/01/10/pizza-hut-xbox-360-app-made-over-1-million-in-first-four-months/

Comments

"Pizza Hut Xbox 360 app made over $1 million in first four months" :: Login/Create an Account :: 175 comments

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Martin_Luther_PingPosted:

This is the only next gen port that I want.

Need this on Xbox One ASAP.

HovaPosted:

Honk I love Pizza Hut it is so good.


There use to be a Pizza Hut near but it closed. This app is of no use to me.

HovaPosted:

mmm, the consumption of these processed, antibiotics laden meat shall truly create a gaming super race, which shall rise up and finally end the sony fanboy menace. Or at least give them the power to stand up from a reclining position on the couch.

DissPosted:

Honk I love Pizza Hut it is so good.


I've never really been a fan for it, plus I think it's over priced.

AustraliansPosted:

Flutterborn I never even knew they had this, then again, I don't play xbox much anymore anyway


I think it's U.S only, maybe thats why you haven't seen it?

AustraliansPosted:

-Signed
WAW_ISO_HOSTER
-Signed Another helpful way to support Americas Obesity problem.

Haha lol na thats just stereotype but u can order from ur xbox sweet


You are saying Americas Obesity is a stereotype? LOL


They are all insecure I think lol 0.o

HonkPosted:

I love Pizza Hut it is so good.

CB9Posted:

Thats pretty cool actually if only it did work in the UK

-SignedPosted:

WAW_ISO_HOSTER
-Signed Another helpful way to support Americas Obesity problem.

Haha lol na thats just stereotype but u can order from ur xbox sweet


You are saying Americas Obesity is a stereotype? LOL

TRSNPosted:

This is pretty ridiculous, ha.