So we're testing some, and [from] 2/18 through 2/24 you can get Ryse: Son of Rome off digital marketplace for $39.99. Special deal on add ons starts 2/25.Mike Ybarra
Lot of people asked for better deals on our digital marketplace, so we’re testing some…
— Mike Ybarra (@XboxQwik) February 17, 2014
Both Ybarra and MajorNelson have made it clear lately that Microsoft plans to introduce more "competitive pricing" for digital downloads going forward. When asked directly on the subject Nelson responded with "It is indeed on the agenda."
Would you be more prone to purchase games at a slightly reduced price in a digital only form?
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