Sony to lose £40 per Vita sale, analyst reckons
PlayStation boss and Sony second in command Kaz Hirai said in June the company expects Vita to turn a profit in under three years.
Sony said earlier this month that Vita will launch in Japan this year and in US and Europe in 2012. When it does launch in the UK, Vita will set you back £229 for the Wi-Fi model and £279 for the 3G version.
Analysts have suggested the company's under "major pressure" to reduce the launch price of the system following Nintendo's recent 3DS price cut.
Source: http://www.computerandvideogames.com/315414/sony-to-lose-pound40-per-vita-sale-analyst-reckons/
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