Sony: 'We're aware of our competition but we march to our own strategy'

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Sony recently said that they are aware of the challenge Microsoft's Xbox 720 reveal presents, but isn't letting the competition change their strategy.

Jack Tretton, chief executive officer of Sony Computer Entertainment America, said that Sony is confident that holiday 2013 is the right time to launch their next console... regardless of what Microsoft may have in store.

"We've always had different competitors, we were in the space before Microsoft and we may be in the space after Microsoft" Tretton stated.

"We've seen competitors come and go, I think we're mindful of what we do. Quite frankly we believe that anything that adds attention and success in the gaming industry is good for us. We're aware of our competition but we march to own strategy and we're very confident that holiday 2013 is a great time to bring out PlayStation 4."

On the other hand, developers and other industry professionals have told sources that they expect Microsoft will reveal the next-gen Xbox for the first time in April.



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Related Forum: PlayStation Forum

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"Sony: 'We're aware of our competition but we march to our own strategy'" :: Login/Create an Account :: 152 comments

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OrigamoPosted:

I hope the xbox is revealed soon.

PMLPosted:

they arnt copying xbox?

ZyphrPosted:

Glad there doing there own thing.

SOGPosted:

Eden I want Microsoft to announce something :/


They will, they will, and it should be good.

WokzePosted:

I want Microsoft to announce something :/

SOGPosted:

Mimz
ChicagoMadePunk
chris11854
ChicagoMadePunk I can care less about these next gen consoles.Only reason why i would get a next gen console is for Destiny.PC all ready won next gen.


oh oh!!!! PC fanboy up in here!! a lot of people would rather spend $400 on a next gen console than $900 on a decent pc... a good gaming pc would cost around $1400 and up which i think is outragous that people actually buy them.. go get some sunlight scruuuuubbb :)


Your parents must have not spanked you hurt enuff as child.

He's right.
Essentially, you spend 400$ max on a console for 5 years. No upgrades necessary.
You buy a gaming PC, eventually it becomes outdated and will need constant upgrades to run a PC game on High Quality. It's incredibly expensive. Obviously, PC's have a lot of potential and can allow more options, but a console is cost effective. You would have to be an idiot to not see that.


Yeah, very true. I even see more battery/life in the consoles rather than the PC's.

BashfulPosted:

ChicagoMadePunk
chris11854
ChicagoMadePunk I can care less about these next gen consoles.Only reason why i would get a next gen console is for Destiny.PC all ready won next gen.


oh oh!!!! PC fanboy up in here!! a lot of people would rather spend $400 on a next gen console than $900 on a decent pc... a good gaming pc would cost around $1400 and up which i think is outragous that people actually buy them.. go get some sunlight scruuuuubbb :)


Your parents must have not spanked you hurt enuff as child.

He's right.
Essentially, you spend 400$ max on a console for 5 years. No upgrades necessary.
You buy a gaming PC, eventually it becomes outdated and will need constant upgrades to run a PC game on High Quality. It's incredibly expensive. Obviously, PC's have a lot of potential and can allow more options, but a console is cost effective. You would have to be an idiot to not see that.

SOGPosted:

Even
NGT No matter what Sony does xbox will always be better


The only this they have had that is better is a TINY bit better gpu which made almost no visual difference and bluray


You never know for sure.

xAVxPosted:

Im also curious to see what Microsoft unravels for the future Xbox.

imgurPosted:

Centurial Wonder how Xbox will do this year. Hopefully great.


I don't see how they could make it worse then the PS4...


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