Sony: 'We're aware of our competition but we march to our own strategy'

4.7
Sony recently said that they are aware of the challenge Microsoft's Xbox 720 reveal presents, but isn't letting the competition change their strategy.

Jack Tretton, chief executive officer of Sony Computer Entertainment America, said that Sony is confident that holiday 2013 is the right time to launch their next console... regardless of what Microsoft may have in store.

"We've always had different competitors, we were in the space before Microsoft and we may be in the space after Microsoft" Tretton stated.

"We've seen competitors come and go, I think we're mindful of what we do. Quite frankly we believe that anything that adds attention and success in the gaming industry is good for us. We're aware of our competition but we march to own strategy and we're very confident that holiday 2013 is a great time to bring out PlayStation 4."

On the other hand, developers and other industry professionals have told sources that they expect Microsoft will reveal the next-gen Xbox for the first time in April.



Posted:
Related Forum: PlayStation Forum

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SOGPosted:

yay
SOG
yay
Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


Yes, they will be better than the current consoles, but they won't be as good as 2013 machines, like current PC's.


I've heard PC's technology SHOULD be roughly 2x behind that of current next-gens? Who knows.


..but they aren't... not even close. Even a 'decent' gaming rig can destroy these next gen consoles. It's not even a competition on who has the better internal power.


They definitely aren't living up to the expectation then...

yayPosted:

SOG
yay
Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


Yes, they will be better than the current consoles, but they won't be as good as 2013 machines, like current PC's.


I've heard PC's technology SHOULD be roughly 2x behind that of current next-gens? Who knows.


..but they aren't... not even close. Even a 'decent' gaming rig can destroy these next gen consoles. It's not even a competition on who has the better internal power.

MazurPosted:

SOG
yay
Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


Yes, they will be better than the current consoles, but they won't be as good as 2013 machines, like current PC's.


I've heard PC's technology SHOULD be roughly 2x behind that of current next-gens? Who knows.


the PC's today should be behind the next-gens? sounds likely i'd say.

HallPosted:

Zyphr Glad Sony is keeping their heads up.


After the PS3 they need to be optimistic..

HallPosted:

Tow_Mater The 720 will be great


Yes it will, I just can't wait to see it!

ChugJugPosted:

SOG
yay
Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


Yes, they will be better than the current consoles, but they won't be as good as 2013 machines, like current PC's.


I've heard PC's technology SHOULD be roughly 2x behind that of current next-gens? Who knows.


I don't know lol

SOGPosted:

yay
Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


Yes, they will be better than the current consoles, but they won't be as good as 2013 machines, like current PC's.


I've heard PC's technology SHOULD be roughly 2x behind that of current next-gens? Who knows.

yayPosted:

Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


Yes, they will be better than the current consoles, but they won't be as good as 2013 machines, like current PC's.

MazurPosted:

Compliance
Soulful
Mazur i doubt the ps4 or the xbox 720 will be a lot better then the current consoles..


No way.

I'm sure they will be 3x better.


Yeah, they will be a lot better.


yeah maybe they will, but we'll just have to see when both come out. who knows maybe they both will live up to the massive hype, they may not..

ChugJugPosted:

The 720 will be great