Sony factories 'running flat out' to meet PS4 demand

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Sony’s factories are “going to be running flat out” to manufacture enough PlayStation 4 hardware to meet demand, Sony Europe boss Jim Ryan has said.

Speaking to EDGE about the demand for the console, Ryan said, “Factories are going to be running flat out the way demand is looking.

“There’s an awful lot of core gamers out there now and we will be selling to them certainly in this part of the world.”

Sony has already secured over one million pre-orders for PS4 – a figure it could struggle to fulfil for launch day.

The platform holder has previously notified retailers that any orders placed after August 5 may not be delivered in time for launch day, but additional stock may become available as it finalises allocation.

PlayStation 4 launches in the UK on November 29 for £349. Official bundles will also be available.

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Related Forum: PlayStation Forum

Source: http://www.videogamer.com/news/sony_factories_running_flat_out_to_meet_ps4_demand.html

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"Sony factories 'running flat out' to meet PS4 demand" :: Login/Create an Account :: 97 comments

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Kendra_SonyPosted:

Good for Sony!
Hopefully this will bring them back to their peak
just like how they DOMINATED the market with the PS2
fingers crossed they dont screw up

AstraeusPosted:

Shops running out but factories? wow

AlonePosted:

u_u
BBmodz the customer swarm on release day is going to be crazy, It will be interesting to see the amount of consoles sold.


I know! They are going to be sold out for months!


I pre-orded and I'm on the second waiting list, so many people getting it!

Third_EyePosted:

They're working their hardest to meet the demand? I'd love to work in those factories right now. Imagine that pay!

QuartersPosted:

McNuggets_Jr
LuckyOtter
Human
CommonSense
_Bale Just shows how much of a brilliant console it is, a very high demand for consoles..


That doesn't show anything, it just shows Sony doesn't have the amount of resources Microsoft has.


Yeah 'resources' AKA chinese children working for $1 a day


Umm.... You know Sony products are made in China also? So both companies have factories where they pay minium wage which is around $1. They don't use children. They have to be a certain age before they can work in the factories. Anyway if you have a problem with this then I want to know how you are on the internet since more than likely the computer you are using was also made in China. If the product was not made in China or somewhere the minuim wage is much higher, it would be ridiculously overpriced.
All your sh*ts made in China. It's a fact that Microsoft have bigger manufacturing capabilities than Sony...


Or its the fact that Sony is selling more PS4s than Microsoft is selling XBones?

IlIuminatiPosted:

BBmodz the customer swarm on release day is going to be crazy, It will be interesting to see the amount of consoles sold.


I know! They are going to be sold out for months!

BoobsonPosted:

the customer swarm on release day is going to be crazy, It will be interesting to see the amount of consoles sold.

-Ben-Posted:

It doesnt really surprise me that the factories are running flat out!
They dont want shortages so i thought everyone would have known they would do this anyway

CHPPosted:

good for playstation. i wonder what would have happened if it was like the ps3

TomorrowLandPosted:

LuckyOtter
Human
CommonSense
_Bale Just shows how much of a brilliant console it is, a very high demand for consoles..


That doesn't show anything, it just shows Sony doesn't have the amount of resources Microsoft has.


Yeah 'resources' AKA chinese children working for $1 a day


Umm.... You know Sony products are made in China also? So both companies have factories where they pay minium wage which is around $1. They don't use children. They have to be a certain age before they can work in the factories. Anyway if you have a problem with this then I want to know how you are on the internet since more than likely the computer you are using was also made in China. If the product was not made in China or somewhere the minuim wage is much higher, it would be ridiculously overpriced.
All your sh*ts made in China. It's a fact that Microsoft have bigger manufacturing capabilities than Sony...


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